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Video Analytics at Your Fingertips

Your videos are getting views, but do you know who’s watching them? Go beyond just view counts with video analytics that help you track video engagement, learn more about your audience, and turn views into results.

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Vidyard’s video analytics dashboard

Powerful Video Analytics Dashboard

Detailed analytics dashboards let you see who’s converting and for how long so you can refine every aspect of your video strategy.

  • Know who’s watching to personalize your sales outreach and follow-up
  • See how viewers progress through your engagement funnel and understand which videos convert best
  • Track which of your team members are most active with video, and who drives the most views

Marketing Automation and CRM Integration

Push video data into leading CRM and marketing automation platforms like Salesforce, Marketo, HubSpot, and more. Transform your video data into analytical a-ha! moments.

  • Use video data to qualify, segment, score, nurture, and engage leads with automated marketing activities
  • Augment CRM contact records with viewing data so that sales can chase your high-quality leads
  • Feed video data into CRM dashboards to quantify video pipeline, revenue, and ROI
CRM integration brings video data to your favorite platform
How to Transform Your Business with Video
Case Study

How 5 Videos Drove $6M in Revenue for One Construction Tech Company

Gordian counts on Vidyard’s video analytics to guide its video strategy, leading to incredible revenue results.

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Tracking and Measuring the True Performance of Your Video Content
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Using Video Analytics for Smarter Selling
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Why Video Analytics is a Top-Ranked Feature
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What our customers are saying on 

Vidyard gives us the analytics and lead capture tools we need in our marketing videos to properly lead score everyone we reach out to. The tracking you want to do on your emails, page-views, heatmaps, etc. just became accessible on…
5 stars
Matthew G
CX@RouteThis | We're Hiring!, RouteThis
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I really enjoy the analytics and reporting capability of Vidyard. Not only am I able to see the views but I'm able to see true engagement data of my videos. With its integration to marketing automation, I can see which…
5 stars
Amanda M
Creating and managing a content strategy that educates and delights our audience, Fuze
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a pile of colorful number blocks represents video analytics
The Video Analytics Metrics You Need to TrackViews are great, but they don’t demonstrate video ROI. Learn about the video metrics you should be tracking to prove the value of your video program. Read More
More Than Just Video Analytics

Vidyard puts you in control of video with enterprise-ready features, including video creation, video hosting, video personalization, and video analytics (and more!). We’re the video solution of choice for Fortune 500 companies around the world.

View Notifications

Know when videos get views

Video Personalization

Unique video experiences on demand

Search Optimization

Maximize discoverability with video SEO

And more features
Learn How Video Works for your Business
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See How Vidyard Can Help Your Business Grow with Video